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Putra, E., Rufianto, A. ., Junanto, T., & Suminar, A. (2023). Visual Effect Of Merchandising Store Atmosphere, Price Discount On Impulse Buying Behavior Of Ramayana Malang Customers. OIKONOMIA: Journal of Economics and Management Science, 1(1), 29–36. https://doi.org/10.59165/oikonomia.v1i1.13